SEO
Google Ad Grants for Nonprofits [Nonprofit Marketing with Grant Hensel, Part 4]
Did you know nonprofits can access up to $13,000 in FREE money to use in paid ads? Free digital advertising via Google and Microsoft ad grants is a topic that can’t be skipped in our interview series on nonprofit marketing! Grant Hensel, the Founder and CEO of Nonprofit Megaphone, stopped by to share best practices…
Amazon Marketing for Food & Beverage Products [Food and Beverage Marketing, Part 9]
If you sell products on Amazon, don’t miss this episode where expert guest Aalap Shah discusses Amazon marketing strategies for food and beverage CPG brands, emphasizing A+ content, storytelling, and tips for optimization, advertising, and market share. Want more niche marketing insights on Food and Beverage Marketing? This episode is Part 9 in a…
Unveiling an Expert’s Mortgage Lead Gen Strategies: Co-Registration, Ads, and More – Mortgage Industry Marketing Part 2, Nate Broughton
The mortgage industry and related verticals are competitive spaces. Do you know which marketing tactics and lead generation strategies to adopt and which to avoid? Listen to today’s episode with guest Nate Broughton who has a long history in the mortgage industry, starting over 20 years ago in the “wild west days of internet marketing.”…
Introduction to the Niche Marketing Podcast with John Bertino
Introducing the Niche Marketing Podcast! NMP is a new show by The Agency Guide (TAG) that aims to offer a unique angle on marketing by interviewing marketers with exceptional insights into specific industries. The host, John Bertino, founded TAG and is joined by Laura Petersen, the Director of Content, for this introductory episode. The…
Using Schema Markup for Local SEO
If you’ve been paying attention to digital marketing strategies, you might have heard about schema markups, also called structured data. While the concept isn’t new, it does tend to fly under the radar for many small to medium business owners who have a lot on their plates. This is good news for you. Why? Because…
Optimizing a Google Local Listing
As a local business, drawing customers to your door can be a challenge. Between Amazon and food delivery apps, it feels like we are on a quest to never leave our couches. Here’s the thing, though — as much as the ecommerce industry grows, there is still a strong market for real, live people in…
14 Blogger Outreach Tools for Productive Marketers (2024 Edition)
Finding the balance between automation and human touch in your outreach campaigns can be hard. With a mix of the right tools, though, you could improve your results. But with so many options out there, finding the right solution for your organization becomes excruciatingly time-consuming. The good news? We’ve done the legwork for you and…
Blogger Outreach Strategy: A Complete Guide for 2024
Take an extra sip of coffee, because you’ve stumbled upon the most comprehensive guide on blogger outreach. Whether you’re a blogger trying to build some backlinks, an entrepreneur looking for new ways to promote your products or services, or a content manager trying to promote your newest blog post, we’ve got your back. We’ll walk…
Link Building for Local SEO
How do you make sure your local site ranks well in search? There’s no easy answer, which can be frustrating for business owners who have a lot on their plate or link builders who aren’t as familiar with local link building strategies. You might wonder if it’s even worth the hassle. Yes, it is. And…
A Complete Guide to Creating and Optimizing Local Landing Pages
When was the last time you performed a search on your phone? What did you look for? Maybe you were looking for a dry cleaner or a restaurant to get lunch. You wanted to find locations near you at that specific moment, right? Locally optimized websites, landing pages, and content help make those searches successful.…